Paws on Main is a one-stop shop for pet owners and their furbabies. They have services like a self-serve tub, pet essentials, and grooming. I worked with the client to produce the brand’s identity across online and offline touchpoints for this project. This includes identity, collateral, store, website, and social. As the brand reaches different services and has to adhere to the neighbourhood store color guidelines, I crafted an exclusive brand that can speak to all 3 sectors: tub, pet essentials, and grooming services. We decided to go with this identity that speaks to the pet owner (both cats and dogs) and the services within the brand.
AGENCY: BLANK ROOM
DIRECTION / DESIGNER / CLIENT COORDINATOR / PROJECT MANAGER: Peggy Bree Tam
identity, branding, print collateral, website